65
slingshot
Worth a lookShows beatable incumbent ratings (3.8★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Review moat
Incredible66.95avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible£23.48avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Price range
Good£4.12–£140.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+38.4%90-day search growth — must beat 0% to launch
Market size
Okay£240K£240K/yr · 1.2M searches
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale