40
sensory balls
Skip itPrices mostly outside the sweet spot ($3.70–$13.11) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Bad70%top-5 click share — a locked-up shelf
Review moat
Bad4,462.44avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.67avg listing price — sweet spot $15–$100
Growth
Bad-9.6%90-day search growth — must beat 0% to launch
Market size
Bad£45K£45K/yr · 125K searches
Price range
Bad£3.70–£13.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier