47
model cars
Skip itA small market ($57K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Competition
Great22%top-5 click share — an open shelf
Avg price
Great£17.45avg listing price — sweet spot $15–$100
Price range
Good£3.89–£133.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,890.9avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-6.2%90-day search growth — must beat 0% to launch
Market size
Bad£57K£57K/yr · 287K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale