36
micro scalextric
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£32.28avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great405.13avg incumbent reviews — the moat a new listing must climb
Price range
Great£4.12–£110.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.3%return rate — above 5% kills the launch gate
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-31.8%90-day search growth — must beat 0% to launch
Market size
Bad£18K£18K/yr · 25K searches
Brand share
Bad100%top-5 brand share — brand-locked demand