37
me to you bear
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Incredible54.89avg incumbent reviews — the moat a new listing must climb
Competition
Great38%top-5 click share — an open shelf
Price range
Okay£2.66–£22.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Avg price
Okay£9.08avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£43K£43K/yr · 212K searches
Growth
Bad-44.7%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand