45
lego titanic
Skip itSoft demand (-24.4% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great£83.21avg listing price — sweet spot $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Review moat
Good1,317.33avg incumbent reviews — the moat a new listing must climb
Market size
Okay£216K£216K/yr · 218K searches
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-24.4%90-day search growth — must beat 0% to launch
Price range
Bad£7.82–£641.01cheapest to priciest tracked listing — scored on the share inside $15–$100