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42

lego mech

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A small market ($22K/yr) — this niche doesn't clear our bar today.

Market size 6Growth 19Conversion 20Competition 70Returns 97Price range 80Avg price 95Brand share 24Review moat 56Quality gap 25

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Incredible£25.08

avg listing price — sweet spot $15–$100

Price range

Great£5.33–£57.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,273.47

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad90%

top-5 brand share — brand-locked demand

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-12.6%

90-day search growth — must beat 0% to launch

Market size

Bad£22K

£22K/yr · 56K searches