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green feather boa
Skip itPrices mostly outside the sweet spot ($4.51–$8.17) — this niche doesn't clear our bar today.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Review moat
Good517.14avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Growth
Okay+1.8%90-day search growth — must beat 0% to launch
Avg price
Bad£6.64avg listing price — sweet spot $15–$100
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad93%top-5 click share — a locked-up shelf
Market size
Bad£7K£7K/yr · 12K searches
Price range
Bad£4.51–£8.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Quality Gap