50
finger puppets
Worth a lookShows low returns (0.6%), but a small market ($54K/yr) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great242.35avg incumbent reviews — the moat a new listing must climb
Brand share
Great60%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Price range
Okay£4.60–£24.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£10.70avg listing price — sweet spot $15–$100
Growth
Bad-14.7%90-day search growth — must beat 0% to launch
Market size
Bad£54K£54K/yr · 109K searches
Signals Low Review Barrier