45
car ramp toy
Skip itA small market ($37K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great£15.96avg listing price — sweet spot $15–$100
Price range
Great£13.21–£21.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good627.73avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+10.8%90-day search growth — must beat 0% to launch
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Bad£37K£37K/yr · 75K searches