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world map
Skip itSoft demand (-16.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible£24.90avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great£4.10–£82.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£322K£322K/yr · 585K searches
Review moat
Good1,426.65avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad90%top-5 brand share — brand-locked demand
Growth
Bad-16.8%90-day search growth — must beat 0% to launch