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51

visitor lanyards

Worth a look

Shows a thin review moat (30 avg reviews), but a small market ($34K/yr) keeps it on the watch list.

Market size 9Growth 24Conversion 96Competition 66Returns 97Price range 77Avg price 63Brand share 33Review moat 99Quality gap 21

Review moat

Incredible29.75

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Incredible13.3%

search→purchase rate — share of searches ending in a sale

Price range

Great£5.81–£47.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Avg price

Good£13.62

avg listing price — sweet spot $15–$100

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Growth

Bad-2.4%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad£34K

£34K/yr · 19K searches