51
thinking of you card
Worth a lookShows low returns (0.1%), but prices mostly outside the sweet spot ($1.61–$8.02) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great139.68avg incumbent reviews — the moat a new listing must climb
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Competition
Great30%top-5 click share — an open shelf
Brand share
Good61%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-11.3%90-day search growth — must beat 0% to launch
Market size
Bad£44K£44K/yr · 132K searches
Avg price
Bad£3.25avg listing price — sweet spot $15–$100
Price range
Bad£1.61–£8.02cheapest to priciest tracked listing — scored on the share inside $15–$100