40
stray kids photocards
Skip itA small market ($24K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Incredible34.51avg incumbent reviews — the moat a new listing must climb
Competition
Great39%top-5 click share — an open shelf
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£8.25avg listing price — sweet spot $15–$100
Price range
Bad£4.12–£16.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-31.5%90-day search growth — must beat 0% to launch
Market size
Bad£24K£24K/yr · 134K searches
Signals Low Review Barrier