46
star stickers
Skip itPrices mostly outside the sweet spot ($2.19–$6.84) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible13.5%search→purchase rate — share of searches ending in a sale
Review moat
Great426.14avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£93K£93K/yr · 188K searches
Growth
Bad-8.9%90-day search growth — must beat 0% to launch
Avg price
Bad£3.64avg listing price — sweet spot $15–$100
Price range
Bad£2.19–£6.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand