40
photo paper 6x4
Skip itPrices mostly outside the sweet spot ($3.12–$16.75) — this niche doesn't clear our bar today.
Conversion
Incredible17.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Okay3,698.25avg incumbent reviews — the moat a new listing must climb
Market size
Bad£90K£90K/yr · 69K searches
Avg price
Bad£7.52avg listing price — sweet spot $15–$100
Growth
Bad-12.6%90-day search growth — must beat 0% to launch
Price range
Bad£3.12–£16.75cheapest to priciest tracked listing — scored on the share inside $15–$100