49
mummy birthday card
Skip itPrices mostly outside the sweet spot ($1.61–$12.18) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible13.3%search→purchase rate — share of searches ending in a sale
Brand share
Great60%top-5 brand share — no brand owns this niche
Review moat
Good821.56avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Growth
Okay+8.4%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£46K£46K/yr · 100K searches
Avg price
Bad£3.49avg listing price — sweet spot $15–$100
Price range
Bad£1.61–£12.18cheapest to priciest tracked listing — scored on the share inside $15–$100