50
globe
Worth a lookShows a sweet-spot price point ($27.78 avg), but soft demand (-17.2% this quarter) keeps it on the watch list.
Avg price
Incredible£27.78avg listing price — sweet spot $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good£376K£376K/yr · 635K searches
Price range
Good£3.19–£160.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,882.42avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-17.2%90-day search growth — must beat 0% to launch