42
fine liner pens coloured
Skip itSoft demand (-17.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Price range
Good£3.40–£27.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£9.48avg listing price — sweet spot $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Okay3,977.89avg incumbent reviews — the moat a new listing must climb
Market size
Bad£72K£72K/yr · 111K searches
Growth
Bad-17.3%90-day search growth — must beat 0% to launch