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dinosaur wrapping paper
Skip itPrices mostly outside the sweet spot ($2.23–$11.92) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Review moat
Great380.25avg incumbent reviews — the moat a new listing must climb
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Growth
Okay+9.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad£6.49avg listing price — sweet spot $15–$100
Market size
Bad£56K£56K/yr · 86K searches
Price range
Bad£2.23–£11.92cheapest to priciest tracked listing — scored on the share inside $15–$100