30
collins a5 diary 2025 day per page
Skip itPrices mostly outside the sweet spot ($3.64–$10.82) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Good853.3avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad73%top-5 click share — a locked-up shelf
Avg price
Bad£6.76avg listing price — sweet spot $15–$100
Growth
Bad-23.0%90-day search growth — must beat 0% to launch
Market size
Bad£3K£3K/yr · 11K searches
Price range
Bad£3.64–£10.82cheapest to priciest tracked listing — scored on the share inside $15–$100