51
sweat suit
Worth a lookShows a sweet-spot price point ($26.35 avg), but soft demand (-17.3% this quarter) keeps it on the watch list.
Avg price
Incredible£26.35avg listing price — sweet spot $15–$100
Competition
Great30%top-5 click share — an open shelf
Price range
Great£6.65–£75.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good701.73avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.1%return rate — above 5% kills the launch gate
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad£68K£68K/yr · 148K searches
Growth
Bad-17.3%90-day search growth — must beat 0% to launch
Signals No Dominant Brand