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pool cue tips
Skip itSoft demand (-25.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Great245.38avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Market size
Bad£92K£92K/yr · 176K searches
Price range
Bad£3.37–£18.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£6.14avg listing price — sweet spot $15–$100
Growth
Bad-25.4%90-day search growth — must beat 0% to launch
Signals Low Review Barrier