60
mini bike pump
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Good7.0%search→purchase rate — share of searches ending in a sale
Avg price
Good£14.12avg listing price — sweet spot $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Growth
Good+36.1%90-day search growth — must beat 0% to launch
Price range
Good£4.12–£31.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,350.65avg incumbent reviews — the moat a new listing must climb
Market size
Okay£123K£123K/yr · 125K searches