36
gym chalk
Skip itPrices mostly outside the sweet spot ($3.40–$13.29) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great11.8%search→purchase rate — share of searches ending in a sale
Review moat
Good1,159.89avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Avg price
Bad£7.35avg listing price — sweet spot $15–$100
Growth
Bad-22.8%90-day search growth — must beat 0% to launch
Market size
Bad£48K£48K/yr · 56K searches
Competition
Bad86%top-5 click share — a locked-up shelf
Price range
Bad£3.40–£13.29cheapest to priciest tracked listing — scored on the share inside $15–$100