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71

garden games

Worth a look

Shows demand growing +205.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 44Growth 98Conversion 30Competition 69Returns 95Price range 84Avg price 95Brand share 77Review moat 56Quality gap 77

Growth

Incredible+205.8%

90-day search growth — must beat 0% to launch

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Incredible£23.05

avg listing price — sweet spot $15–$100

Price range

Great£5.62–£72.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great58%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,277.79

avg incumbent reviews — the moat a new listing must climb

Market size

Okay£236K

£236K/yr · 433K searches

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale