46
football pump needle
Skip itPrices mostly outside the sweet spot ($2.47–$8.30) — this niche doesn't clear our bar today.
Conversion
Incredible27.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Good+27.4%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£177K£177K/yr · 157K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad4,872.58avg incumbent reviews — the moat a new listing must climb
Competition
Bad76%top-5 click share — a locked-up shelf
Avg price
Bad£4.08avg listing price — sweet spot $15–$100
Price range
Bad£2.47–£8.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier