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white spot treatment tropical fish
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible21.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,498.71avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.28avg listing price — sweet spot $15–$100
Market size
Bad£71K£71K/yr · 37K searches
Price range
Bad£3.74–£16.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad92%top-5 click share — a locked-up shelf
Growth
Bad-46.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand