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46

omega 3 for dogs

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A small market ($49K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 36Conversion 91Competition 40Returns 100Price range 31Avg price 34Brand share 48Review moat 25Quality gap 43

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great10.9%

search→purchase rate — share of searches ending in a sale

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+8.4%

90-day search growth — must beat 0% to launch

Avg price

Okay£10.08

avg listing price — sweet spot $15–$100

Price range

Okay£6.20–£18.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad4,224.71

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£49K

£49K/yr · 45K searches