69
fishing net
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Growth
Great+105.3%90-day search growth — must beat 0% to launch
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Good868.88avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Market size
Good£284K£284K/yr · 622K searches
Price range
Okay£1.14–£25.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£8.01avg listing price — sweet spot $15–$100
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