52
coffee wood dog chew
Worth a lookShows low returns (0.5%), but prices mostly outside the sweet spot ($4.14–$11.76) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Brand share
Good63%top-5 brand share — brands hold most of the demand
Review moat
Good790.86avg incumbent reviews — the moat a new listing must climb
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£7.78avg listing price — sweet spot $15–$100
Growth
Bad-11.6%90-day search growth — must beat 0% to launch
Market size
Bad£29K£29K/yr · 45K searches
Price range
Bad£4.14–£11.76cheapest to priciest tracked listing — scored on the share inside $15–$100