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catnip banana
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,709.19avg incumbent reviews — the moat a new listing must climb
Price range
Okay£4.15–£21.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£101K£101K/yr · 128K searches
Growth
Bad-3.8%90-day search growth — must beat 0% to launch
Avg price
Bad£8.16avg listing price — sweet spot $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand