51
antiseptic for cats
Worth a lookShows low returns (0.1%), but a small market ($61K/yr) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible14.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+27.8%90-day search growth — must beat 0% to launch
Price range
Okay£4.26–£24.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Review moat
Okay2,811.61avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£9.68avg listing price — sweet spot $15–$100
Market size
Bad£61K£61K/yr · 44K searches