41
net lights
Skip itA small market ($53K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great£15.00avg listing price — sweet spot $15–$100
Price range
Good£9.44–£25.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,292.87avg incumbent reviews — the moat a new listing must climb
Growth
Okay+9.4%90-day search growth — must beat 0% to launch
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Returns
Okay4.3%return rate — above 5% kills the launch gate
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Market size
Bad£53K£53K/yr · 187K searches