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mr16 led bulbs
Skip itSoft demand (-40.5% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good62%top-5 brand share — brands hold most of the demand
Review moat
Good739.04avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Returns
Good3.0%return rate — above 5% kills the launch gate
Price range
Okay£3.94–£23.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£10.34avg listing price — sweet spot $15–$100
Market size
Bad£92K£92K/yr · 155K searches
Growth
Bad-40.5%90-day search growth — must beat 0% to launch