38
hotpoint dishwasher cutlery basket
Skip itPrices mostly outside the sweet spot ($6.73–$15.21) — this niche doesn't clear our bar today.
Conversion
Incredible18.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay1,505.33avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.25avg listing price — sweet spot $15–$100
Brand share
Bad90%top-5 brand share — brand-locked demand
Growth
Bad-22.3%90-day search growth — must beat 0% to launch
Competition
Bad88%top-5 click share — a locked-up shelf
Market size
Bad£34K£34K/yr · 20K searches
Price range
Bad£6.73–£15.21cheapest to priciest tracked listing — scored on the share inside $15–$100