52
yorkshire pudding tray
Worth a lookShows low returns (1.0%), but soft demand (-59.3% this quarter) keeps it on the watch list.
Returns
Great1.0%return rate — above 5% kills the launch gate
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Brand share
Good60%top-5 brand share — brands hold most of the demand
Review moat
Good752.17avg incumbent reviews — the moat a new listing must climb
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Price range
Good£4.78–£26.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£244K£244K/yr · 323K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£9.66avg listing price — sweet spot $15–$100
Growth
Bad-59.3%90-day search growth — must beat 0% to launch
Signals No Dominant Brand