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wooden hangers
Worth a lookShows low returns (0.2%), but a deep review moat (4,393 avg reviews) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible15.1%search→purchase rate — share of searches ending in a sale
Market size
Great£1.2M£1.2M/yr · 669K searches
Avg price
Good£11.94avg listing price — sweet spot $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Growth
Okay+5.7%90-day search growth — must beat 0% to launch
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,392.6avg incumbent reviews — the moat a new listing must climb
Price range
Okay£8.00–£17.38cheapest to priciest tracked listing — scored on the share inside $15–$100