52
wonder web
Worth a lookShows searches that convert (22.6% search→purchase), but prices mostly outside the sweet spot ($1.71–$5.52) keeps it on the watch list.
Conversion
Incredible22.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good£637K£637K/yr · 828K searches
Growth
Okay+19.8%90-day search growth — must beat 0% to launch
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Review moat
Bad8,347.07avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Avg price
Bad£3.40avg listing price — sweet spot $15–$100
Price range
Bad£1.71–£5.52cheapest to priciest tracked listing — scored on the share inside $15–$100