56
weed and feed lawn treatment
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Avg price
Great£16.31avg listing price — sweet spot $15–$100
Market size
Great£879K£879K/yr · 521K searches
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good£6.41–£35.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good851.56avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-12.3%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand