55
water butt stand
Worth a lookShows low returns (0.2%), but a small market ($34K/yr) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Growth
Great+100.5%90-day search growth — must beat 0% to launch
Review moat
Great245avg incumbent reviews — the moat a new listing must climb
Avg price
Great£16.65avg listing price — sweet spot $15–$100
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Price range
Good£10.12–£20.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Bad£34K£34K/yr · 32K searches