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waspinator
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible18.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Growth
Great+108.0%90-day search growth — must beat 0% to launch
Review moat
Good1,483.75avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.35avg listing price — sweet spot $15–$100
Market size
Bad£34K£34K/yr · 20K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£8.35–£11.71cheapest to priciest tracked listing — scored on the share inside $15–$100