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tinsel curtains
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Brand share
Great52%top-5 brand share — no brand owns this niche
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,259.26avg incumbent reviews — the moat a new listing must climb
Growth
Okay+17.9%90-day search growth — must beat 0% to launch
Market size
Okay£116K£116K/yr · 272K searches
Avg price
Bad£5.13avg listing price — sweet spot $15–$100
Price range
Bad£3.18–£10.30cheapest to priciest tracked listing — scored on the share inside $15–$100