57
t shirt yarn
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Competition
Great33%top-5 click share — an open shelf
Review moat
Great364.58avg incumbent reviews — the moat a new listing must climb
Growth
Great+62.3%90-day search growth — must beat 0% to launch
Price range
Good£6.17–£30.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.13avg listing price — sweet spot $15–$100
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad£26K£26K/yr · 195K searches