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storage bags
Launch itA $1.6M/yr market growing +30.3% this quarter with returns at 0.7% — clears our launch bar.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Market size
Great£1.6M£1.6M/yr · 1.9M searches
Competition
Great38%top-5 click share — an open shelf
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+30.3%90-day search growth — must beat 0% to launch
Avg price
Good£12.72avg listing price — sweet spot $15–$100
Price range
Good£6.68–£23.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad18,998.5avg incumbent reviews — the moat a new listing must climb