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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 23Growth 7Conversion 96Competition 19Returns 80Price range 60Avg price 84Brand share 0Review moat 24Quality gap 79

Conversion

Incredible13.8%

search→purchase rate — share of searches ending in a sale

Avg price

Great£18.55

avg listing price — sweet spot $15–$100

Returns

Great1.8%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good£5.68–£29.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad6,157.9

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£92K

£92K/yr · 36K searches

Competition

Bad77%

top-5 click share — a locked-up shelf

Growth

Bad-35.5%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand