49
steam mop pads
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Great10.5%search→purchase rate — share of searches ending in a sale
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,017.13avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£8.50avg listing price — sweet spot $15–$100
Growth
Bad-24.7%90-day search growth — must beat 0% to launch
Market size
Bad£50K£50K/yr · 56K searches
Price range
Bad£3.49–£16.50cheapest to priciest tracked listing — scored on the share inside $15–$100