46
spaghetti storage jar
Skip itSoft demand (-34.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Brand share
Good61%top-5 brand share — brands hold most of the demand
Conversion
Good6.0%search→purchase rate — share of searches ending in a sale
Review moat
Good1,179.71avg incumbent reviews — the moat a new listing must climb
Price range
Good£4.20–£25.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£11.41avg listing price — sweet spot $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad£91K£91K/yr · 132K searches
Growth
Bad-34.4%90-day search growth — must beat 0% to launch