61
side table living room
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Competition
Great20%top-5 click share — an open shelf
Avg price
Great£21.40avg listing price — sweet spot $15–$100
Brand share
Great48%top-5 brand share — no brand owns this niche
Price range
Great£6.74–£62.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£439K£439K/yr · 2.4M searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,495.2avg incumbent reviews — the moat a new listing must climb
Growth
Bad-11.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand