50
sheepskin rug
Worth a lookShows a sweet-spot price point ($31.82 avg), but soft demand (-35.0% this quarter) keeps it on the watch list.
Avg price
Incredible£31.82avg listing price — sweet spot $15–$100
Price range
Great£6.30–£99.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great60%top-5 brand share — no brand owns this niche
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,308.19avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.8%return rate — above 5% kills the launch gate
Market size
Okay£144K£144K/yr · 251K searches
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-35.0%90-day search growth — must beat 0% to launch
Signals No Dominant Brand